The Business Case For Bike Parking
Bike parking attracts bike-using customers to your business.
You can expand your customer base and improve employee satisfaction by providing good quality bike parking. We can help you build a business case for installing bike parking at your business.
Become a Bikes Welcome business
8 Reasons to install great bike parking
Bike use is growing as more people choose to use bikes for everyday trips. Shopping by bike is increasingly popular as more people choose e-bikes and city bikes. Growing numbers of bike commuters want to be able to stop and shop on the way home from work.
Bike-users shop where they can safely and securely park their bike. Make that your competitive advantage.
Bike-users are your local customers. By providing bike parking you support your community in their choice to improve their health, reduce their emissions and reduce congestion.
Cultivate your image
Show your support for responsible, healthy transport choices by demonstrating that you are leading the way in encouraging active transport.
Healthier and more productive employees
Studies show that people who bike to work are healthier and more productive. And the fewer staff who drive, the more parking there is available to your driving customers.
Increase parking capacity at little cost
Bikes take up less space than cars. This gives you a great return on investment per square metre of parking space. A Melbourne study showed a parking spot generated $27 per hour in sales, where as 6 bikes parked in the same spot would generate $97 per hour. New Zealand studies indicate bike-users spend roughly the same per trip as car-users, but they return more often.
If social and environmental responsibility are among your business goals then you are already looking for ways to support your community and environment. Encouraging staff and customers to arrive by bike is a great way to do both.
Attract tourists and visitors to your business. Bike tourism is a growing sector, and you can make your business stand out to biking visitors by being the one who provides great bike parking. And those bike racks out the front will attract locals to visit you too.
Resources to support your business case
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